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Customers

Fidelity Investments, New York Life, ADP Retirement Services, Putnam Investments, T. Rowe Price, Diversified Investment Advisors, Charles Schwab, AXA Equitable, DWS Scudder, ADP Screening & Selection Services, ADP Insurance Services, The Hartford, DST Retirement Solutions, PNC, Prudential, John Hancock, AdvancedMD, Financial Engines, Ceridian, SuccessFactors, Great-West, McCready and Keene, Captrust Financial Advisors, OneAmerica, Pentegra Retirement Services, BlackRock, Acadian, Barrow Hanley

 

 

 

 

 

"Anova is 100% focused on helping organizations compete more effectively. In an increasingly aggressive sales environment, Anova's programs provide a critical pipeline of direct feedback from our key prospects, and advisors. Their research and expertise give us the actionable data and insights we need to drive strategic decisions, differentiate John Hancock from the competition, and ultimately win more business." 

- Arthur Creel,

Executive Vice President

John Hancock Retirement Plan Services

 

Intermediary Perception Analysis

Anova’s Intermediary Perception Analysis program is designed to help you increase the win rate of new business opportunities sold through intermediaries (brokers, consultants and wholesalers) by improving your understanding of how these key influencers view your company.  This customized program will allow you to:

• Pinpoint your company’s strengths and weaknesses (as viewed by intermediaries) to fine-tune your product development, sales, marketing, pricing and positioning strategies
• Fine-tune your product development, sales, marketing, pricing and positioning strategies
• Benchmark your company against top competitors
• Prioritize product development, technology and staffing resource initiatives to produce the greatest short and long-term ROI
• Identify individual intermediaries who have less than excellent perceptions of your company and assist you in developing action plans for improving your relationships with them
• Obtain qualitative and quantitative feedback on your company’s sales team

 

Additional Capabilities